Service dependent on Mapaprop AI. Powered by the Mapaprop Chat Ai API
What is MapapropChatAI?
MapapropChatAI is an AI-powered virtual assistant integrated into your real estate website. It combines a property search engine with a conversational chat to attend to your visitors 24 hours a day.
In a nutshell: An assistant that handles inquiries, guides searches, and captures qualified prospects while you sleep.
Why an AI assistant?
Think about it this way: How much would it cost you to have an employee handling inquiries 24 hours a day, 7 days a week, even on holidays?
A human sales agent:
- Works 8 hours a day
- Handles one client at a time
- Spends time on repetitive inquiries
- Gets sick, takes vacations, has bad days
An AI agent:
- Works 24/7 without rest
- Handles multiple visitors simultaneously
- Answers repetitive questions automatically
- Never gets sick or takes vacations
The result: Your team is freed from repetitive inquiries and can focus on what really matters: closing deals. More sales with the same team.
What can it do for your real estate agency?
Automatic 24/7 service
The chat answers visitor inquiries at any time, without your team having to be online. Your potential clients receive immediate attention, even at 3 AM.
Free up your team
The repetitive questions ("do you have 2-bedroom apartments?", "how much are the maintenance fees?") are answered by the AI. Your team focuses on closing deals, not on answering the same thing 100 times.
Answers with your real catalog
The search engine accesses your properties published on Mapaprop. When a visitor searches for "houses for sale in Palermo", they see YOUR real properties, not generic information.
Prospects worth pursuing
Instead of receiving an email that says "I want information", you receive contacts with full context: what they searched for, which properties they liked, what questions they asked.
The difference: Leads with context
Without MapapropChatAI
"New contact: Juan Pérez - juan@email.com - I want information"
What is Juan looking for? We don't know. We have to call him and start from scratch.
With MapapropChatAI
"New contact: Juan Pérez - juan@email.com"
- Searched for: 2-bedroom apartments in Palermo up to $250,000/month (3 searches)
- Liked: 3 properties marked as favorites
- Asked about: Maintenance fees and parking for the apartment on Av. Santa Fe 3200
Now you can call Juan with concrete proposals because you know exactly what he's looking for.
The 3 pieces of data the chat captures
| Data | What it is | Why it matters |
|---|---|---|
| Searches | Filters they used (area, price, type) | Reveals what the client is looking for |
| Favorites | Properties they marked with ❤️ | The strongest signal of interest |
| Questions | Inquiries about properties | Indicates specific interest |
With these 3 pieces of data, your team can prioritize and personalize the contact.
How does it work for the visitor?
1. They register
Before using the chat, the visitor fills in their details:
- Name
- Phone
This ensures that every conversation has an identified contact.
2. They choose how to converse
When opening the chat, the visitor chooses how to start:
- 🔍 Search properties: a guided search (operation, type, area, price) that shows your real properties in a panel. They can mark favorites with ❤️ and ask questions about each one.
- 💬 Consult the assistant: an open conversation about the topics your real estate agency configures (rentals, loans, appraisals, etc.). (This option is activated with the Free chat — see below.)
And they are not tied to a single path: while consulting they can jump to searching properties, and while searching they can go back to consulting. At any time they can leave an inquiry so your team can contact them.
3. You receive the prospect
All the visitor's activity is recorded. From Mapaprop's Contacts module you can see:
- Their contact details
- What searches they made
- Which properties they liked
- What questions they asked
Which properties does the chat show?
The chat shows all your properties published on Mapaprop. If a property is published, it appears in the chat's search engine.
| Status | Does it appear? |
|---|---|
| Published | ✅ Yes |
| Unpublished | ❌ No |
| Sold/Rented (but published) | ✅ Yes |
| Suspended | ✅ Yes |
Tip: If you sold a property and don't want it to appear in the chat, unpublish it from your Mapaprop account.
Free chat: your assistant also answers inquiries
In addition to searching properties, you can activate the Free chat: an AI conversation where the assistant answers your real estate agency's frequently asked questions, only about the topics you define.
| Function | What it does |
|---|---|
| Configurable topics | You define what the assistant can talk about: "Requirements to rent", "Mortgage loans", "Appraisals", etc. (up to 20 topics) |
| Dual prompt | Two personalities depending on the moment: one for search (how it comments on properties) and another for free chat (what it answers about your topics) |
| Jump to search | If the visitor asks about properties during the chat, the assistant offers to switch to the search engine |
| Leave an inquiry | If they ask to speak with a person or ask something outside the topics, the assistant offers to leave an inquiry for your team — without consuming AI |
The Free chat is optional and exclusive to the Business or Business Manager plan. When it is NOT activated, the visitor sees "Search properties" and "Make an inquiry" as before.
💡 To configure it step by step with a ready-to-copy example, follow the guide How to configure your Chat AI agent (complete example).
Where do I see the captured contacts?
The contacts that interact with MapapropChatAI appear in two places:
Contacts module
Here you see the complete profile of each contact:
- Contact details
- Searches performed
- Favorite properties
- Questions about properties
Inbox
Here arrive the messages and inquiries that visitors send. Each message references the contact who sent it.
Available configuration
From My Account > Chat AI (or Website > Chat AI) you can customize:
| Configuration | What it does |
|---|---|
| Agent Name | The name the chat displays ("I'm Sofia, your advisor...") |
| Welcome message | The first message the visitor sees |
| Search Prompt | The assistant's personality when the visitor searches for properties |
| Free chat | Activate the inquiry chat + its prompt and its topics (allowed subjects) |
| Tokens per response | How long the responses are (200-5000) |
| Tokens per conversation | Total limit per chat session |
Recommendation: To start, leave the tokens at their default. If you activate the Free chat, load a clear prompt and at least one topic — the guide How to configure your Chat AI agent has a complete example.
Token system
¿Qué son los tokens?
Los tokens son la "unidad de medida" del consumo de inteligencia artificial: cada vez que el asistente lee un mensaje o escribe una respuesta, gasta tokens.
- Como referencia, 1 token ≈ 4 caracteres de texto (una palabra corta son 1-2 tokens).
- Tu plan incluye una cantidad mensual que se renueva automáticamente cada ciclo.
- Todos los servicios de IA de Mapaprop (Chat AI, generador de descripciones, etc.) comparten el mismo pool de tokens.
- Podés ver tu consumo y el desglose por servicio en Mapaprop IA.
Your plan's cycle resets from the 20th to the 19th of each month. From My Account > AI Usage you can see how many tokens you used and how many you have left.
Frequently asked questions
Does the chat respond automatically?
Yes. The AI answers general inquiries and guides property searches. It is not a real person, it is a virtual assistant.
Can I see the conversations?
Yes. The inquiries arrive in the Inbox and the contact's data remains in the Contacts module.
What happens if the visitor asks something it can't answer?
The chat invites the visitor to leave their inquiry so the team can contact them. It does not make up information.
Does it work on mobile?
Yes. The chat is optimized to work on phones and tablets.
Does it integrate with my CRM?
MapapropChatAI is already integrated with Mapaprop. The contacts appear automatically in the Contacts module. If you use an external CRM (Zoho, HubSpot), integration via webhooks is under development.
Can I deactivate the chat?
Yes. From My Account > Chat AI you can activate or deactivate the chat whenever you want.
Does the chat send visitors to speak with the property owner?
No. The assistant always redirects to your real estate agency's team (broker, agent, advisor). "Owner" or "landlord" is not vocabulary the chat uses: at Mapaprop, marketing always goes through intermediaries, and the chat respects that reality. If a visitor asks "can I speak with the owner?", the assistant replies that your team will attend to them.
What does the chat say about rental guarantees in Argentina?
The chat is aware of the current framework post DNU 70/2023 (which repealed the 27,551 Rental Law) and guides the visitor on the modern guarantee options: property-owner guarantor, pay stubs, surety insurance / real estate surety, bank guarantee, self-employed taxpayer receipts, cash deposit, among others. It does not promise specific requirements per agency: if the visitor asks what your particular agency requires, it refers them to your team.
Next steps
- Activate the chat from My Account > Chat AI
- Customize the name of the assistant (optional)
- Try it by visiting your website
- Review the contacts in the Contacts module
Need help?
If you have questions about MapapropChatAI, write to us at soporte@mapaprop.com.
MapapropChatAI - Turning visitors into business opportunities.
Activate and Manage Chat AI for Website
Activating and managing Chat AI for Website consists of a few simple steps:
- Subscribe to Mapaprop Business
- Activate API Token (this will give you access to the MapapropChatAi API Token)
- Activate Chat AI from the Website section > Website Console > Mapaprop Chat AI for Website
- Configure parameters, such as the Chat name and introduction text.
- Read the Chats from the Messages / Leads Inbox
- Access the Contact to learn in detail about their Searches, Questions, and Favorite Properties
Related help
How to configure your Chat AI agent (complete example)